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GXVE Beauty by Gwen Stefani has a bold, editorial aesthetic that reflects its roots in high-performance, stage-tested makeup. My approach to design leans into high-contrast black-and-white palettes with hits of reds and pinks, dramatic typography, and close-up product artistry. I incorporated modular layouts that spotlight hero products alongside “get the look” visuals, creating emails that invoke creativity, individuality, and performance that all come together in a striking, fashion-forward way.

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